About LYF Food Technologies Inc.

 
 

Meet The Team

Paolo Pero

CEO and 

Co-Founder

Paolo has extensive experience in management, product development, quality control, scalability and operations during his 25+ year food manufacturing career. Over the years, holding the position of CEO across multiple businesses he has supplied some of the largest supermarket chains in Canada, including Save-On-Foods, Safeway, Sobeys and IGA. In addition, as a contract manufacturer, his companies have, under private label, provided co-packing solutions for retailers such as Walmart, Pharmasave, 7-Eleven and Whole Foods.

Matthew Amado

President and 

Co-Founder

Matthew has been focused on marketing strategies, branding, packaging efficiencies, import/export operations and e-commerce solutions in the food manufacturing industry for the past 7 years. His last role prior to LYF was growing market share and cutting distribution costs in the CPG pharmacy sector for diabetic food items. Matthew started his entrepreneurial journey after retiring from a 6-year professional hockey career that took him all over North America and Europe. He holds a degree from the University of Notre Dame, Mendoza School of Business, with a B.B.A. in Marketing.

Aussie Jiwani

Vice-President

Aussie has had consistent, award-winning success over a 24-year career in the cannabis, beverage and alcohol industry. Mr. Jiwani was recently the Director of Sales for Choom Holdings, a cannabis retail company, was previously the Key Account Manager for BC Retail Chains & Grocery at Arterra Wines Canada (formerly Constellation Brands) and held the position of National Account Manager for Molson Coors Canada. He has experience in territory start-up/expansion and new account development and acquisitions as well as organizing and executing many international events such as the Molson Indy Vancouver, the Vancouver 2010 Winter Olympics.

Todd Sprieszl

VP of Quality

Assurance

Todd has spent his entire career working in a multitude of related chemistry, microbiology, and biotechnology labs. In his last position at a phytoceuticals company, Todd worked with clients to produce both natural health products and food products. He specializes in obtaining product license numbers, site licensing, editing and writing SOPs and has tremendous proficiency in the new cannabis regulatory processes. Todd has a BA in Chemistry from the University of British Columbia.

Dani Majzoub

VP of Production

With over 24 years of experience producing all kinds of food, her last 13 years have been spent exclusively managing and operating confectionary teams. She is also certified as a master chocolatier. Dani is able to formulate and consistently produce chocolates, gummies, hard candies, lozenges and other food items with specific taste profiles at the highest levels. She is proficient with Organic, HACCP, BRC and GMP accredited facilities. She recently won best snack food for her milk chocolate quinoa bar at the 2019 Gluten-Free awards.

T.B.A.

Financial Advisor

Our financial advisor brings 20+ years of experience managing and building large multi-national corporations. He was previously the CFO of a publicly-traded bank with over $100 billion in assets administered and 1,200 employees in 9 international jurisdictions. He was instrumental in navigating the bank through the financial crisis which required raising multiple rounds of fresh capital from sophisticated institutional investors including CIBC, The Carlyle Group and more. He is a PwC alumni and holds the CPA/CA and CFA designations. We will disclose his name once regulatory hurdles are cleared.

Ranjeev Dhillon

Legal Advisor

Partner and Co-Head of Cannabis,

McCarthy Tetrault

Ranjeev is the co-lead of the firm’s national Cannabis Law Group. A recognized leader known for his pragmatism, business knowledge and industry expertise, Ranjeev helps clients successfully navigate the evolving demands of the high-growth cannabis market in Canada and abroad. As the legalized cannabis space continues to transform, Ranjeev is at the forefront of the industry, helping innovative companies and entrepreneurs manage significant market potential while minimizing risk.  With 7 offices worldwide and 600+ lawyers at their disposal. He has worked with some of the biggest names in the cannabis industry including Canopy Growth Corporation, Auxly Cannabis, and Vivo Cannabis.

CCI Deloitte

Regulatory Advisor

and Licensing experts

CCI Delloite is the world’s largest cannabis compliance firm. They carefully prepared our application package (with supporting documentation) which was submitted to the Office of Medical Cannabis at Health Canada. They provide strategic guidance around the proposed site and floor plan, physical security design, Standard Operating Procedures (SOPs) for the operations of the facility, security clearances for key personnel, guidance for notifying local authorities, quality assurance reports, recruitment of the Quality Assurance Person (QAP) and ongoing communication with Health Canada post-submission.

Innovation.  Manufacturing.  Distribution.

The LYFokanagan™ facility is a sophisticated cannabis manufacturing building located in Kelowna, British Columbia and is built for large-scale manufacturing, R&D, testing and distribution of edible cannabis products. With a footprint of 10,500 square feet, the facility packs an efficient punch.

 

It was purpose-built from the ground up to maximize production flow and scalability that will enable us to keep LYF branded products at the forefront of the ever-changing and evolving cannabis edibles marketplace. 

 

Our plan for multiple production lines will support our differentiated approach for a number of unique product categories. The latest methodologies and technologies will be used to infuse our proprietary cannabis extracts into precision dosed chocolate, confectionery, baked and health food edibles.

 

The Brand

#lyftimes

make edibles easy.

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